| Amazon Go’s “House Style”
Responsible for all evergreen marketing collateral; which rotated in-and-out of each store every few weeks/months. This included the planning and on-set direction of 15 photoshoots (pre and post production included), managing external vendors that housed multiple production designers, creative leads and print production… all with differing production timelines and varying live dates.
Guideline & Template Creation
Photo Art Direction
On-set Direction (Photoshoots)
I Sampling of the Amazon Go ‘House Style’ evergreen campaign
| Examples of live in-market campaigns that reach every store, both externally and internally, across the nation